New ABC dropping this week….

Ooooh PLEATHER!

Nothing like a good old pleather jacket to get you sweating in the winter months! This new ABC jacket is hot fire. Hooded too. Also dropping this week is the much anticipated KATE or DIE tee, the new boz jean and lots more. Check some pics here

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New LOWER

In NOW

YO GIRLS… come in and get some new Lower gear or BOYS come in and buy your girl some new Lower gear. Oversized tees and baggy sweats. Oooh nice and cozy!!!!

EVISU – Japan’s finest since 1991

New Stock In Store NOW!

FINALLY, the long awaited arrival of EVISU jeans. Our last shipment sold in a matter of days so this time we have gone CRAAAAAAAAAZY and got more styles, more cuts and much more stock! For those who don’t already know, Evisu jeans are all made in Japan (where all the best denim brands come from of course) and made with the highest quality American denim. Originally named Evis after the Buddhist god of prosperity, Evisu have been in the denim business since ’91′ when Hideheko Yamane “a tailor not a designer” couldn’t find exceptional denim for connoisseurs like himself. To cut a long story short he create Evisu, became rich, famous and now boasts 400 shops worldwide

UNDFTD – May08

New Drop

Our UNDFTD drop has just landed!! Consisting of Tee’s, Hoodies, and Sweats. This product is all limited so get in quick, or give us a call if you would like us to ship to you.

View this post for pics, more coming soon. via purist.

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Adidas Grun

Green is the new Black

Adidas are on the keeping it green buzz this season with the introduction of the Adi Grun Series. The goal of this project is to protect our environment by only using the natural resources of our world. The collection is made up of apparel and footwear. It is all 100% biodegradable and the apparel even features biodegradable zips! Made with materials like PET, Hemp and old tyres. All in store NOW

New Lower In Now

Hoods, crews and sweats

It’s wet and rainy and all a little bit glum in NZ today, but at Loaded we are bright and happy because we got some cool new stock from Lower. Boogaloo print hoods, jkts and crews. WOW. Need we say more. Check some pics out here [Read more...]

Edwin Winter 08

In Store Now

Those who have already seen Edwin denim won’t need to read this post. Those people will already know that Edwin is made with only the Premium Japanese Denim money can buy. They already know that they have raw selvage styles in slim, straight and loose washes, men’s and women’s. They will already know that Edwin have been producing quality denim since 1947. They will already know that Edwin is a play on the word Denim. They most certainly will know that they need a new pair and they will likely be on their way to Loaded now to buy some. So get in quick cause once you know about Edwin, you will know that you will never buy anything else.

Adidas Handbags for Feet

Adidas for Girls

This is the latest video out by Adi and is super cool!! The video was made to promote the newest collection from ADI for girls ONLY – Handbags for Feet. This range of women’s ballerina, sleek and classic models takes inspiration from the design, fabrics and textures used in luxurious handbags. There is also an apparel range that matches. All available now at Loaded

Vans Apparel

Tees, Hoods & Shirts

They make awesome sneakers and now they are making awesome apparel too! Check out the detail of the printed tees and the bold colours in their shirts! Vans apparel is not just for the skaters it’s for the hipsters too! In store now. More pics here. [Read more...]

Lower for the Ladies!

Lower in Now

The boys at Lower have been working hard to bring us some hot little dresses in for the ladies. We have two styles in this week but be quick cause we want them all for ourselves! Check out more pics here…. [Read more...]