Wednesday, March 10, 2010
Loaded High Street’s basement is now open and we have a massive giveaway to celebrate!!
For the rest of March A_List members at High Street will be treated to Double Points on their purchases* making it twice as fast to get your hands on LOADED loyalty vouchers.
To win a MASSIVE 5 BRAND PRIZE PACK of kicks & exclusive Carhartt 2011 collection pieces, just print off the subway ticket below, fill in your details and drop it in store to join our A_List. NO SPEND IS required to go into the draw!
Also you might be lucky to score a spot prize when you drop your ticket in store! That’s over $1000.00 worth of product up for grabs! You have until the end of March to enter so what are you waiting for?!
*Conditions Apply

Wednesday, March 10, 2010
Team Loaded are proud to announce the Loaded High Street basement will be open from tomorrow Wednesday 10th March to the public! Thank you all patient people out there who have waited while we get through the renovation and we gladly offer you in invitation to come and see us! To Coincide with the re-launch we have dropped our brand new winter apparel AND footwear stock so there are plenty of reasons get here.
Stay tuned for details of our MASSIVE re-fit prize pack comp!!
We won’t post pics of the fit out online just yet, so get down to check us out!

Monday, March 1, 2010
So you may have noticed a lack of updates on our Loaded site. Fair to say there’s a bit going on at the moment and the Loaded Team say sorry! Just so you know why, there’s a little reno going on in our High Street store at the moment. We are still open so come on by! Our basement unveiling shouldn’t be too far away, and expect a lil comp with not so lil prizes for you Loaded Auckland peeps! Stay posted! Here’s a sneak peek!

Saturday, February 6, 2010
Starting this Wednesday Loaded will be holding casual rides for all you bike lovers from
Fixies/Bmxes to Unicyclist we love you all.
Roll down at 6pm to enjoy the sun and have some fun!

Wednesday, February 3, 2010
STARWARS x ADIDAS ORIGINALS: CHARACTERS DROP 2 – RELEASING FRIDAY 5TH FEB
The much anticipated drop 2 of the STARWARS x ADIDAS ORIGINALS collection sees the arrival two more key styles: The ZX700 boat shoe – Yoda, and the S.W. – Skywalker. By far the most requested shoes of the collection, LOADED recommends you be quick people, because numbers on these are very small! Dont sleep!


STARWARS x ADIDAS ORIGINALS ZX 700 BOAT SHOE – YODA – $270.00
SIZES US 7 – 13. VERY LIMITED QUANTITIES. LOADED AUCKLAND
The ZX 700 Boat Shoe is a classic 70’s silhouette, and it’s heritage makes it an ideal shoe to represent Master Yoda. The mixture of materials on the ZX 700 boat shoe directly references Yodas appearance where the use of linen and full grain leather represent Yoda’s cloak and skin. The nicest touch are the lace ends: made of bamboo and symbolises Yoda’s staff.



STARWARS x ADIDAS ORIGINALS S.W. – LUKE SKYWALKER – $270.00
SIZES US 7 – 13. VERY LIMITED QUANTITIES. LOADED AUCKLAND.
The S.W. shoe is a tribute 1980’s adidas release: the Skywalker, and also the protagonist of the Star Wars series Luke Skywalker. As with the Yoda, the S.W. reference’s the appearance of Luke Skywalker, specifically his orange X-wing starfighter suit. Just so nobody misses the connection, adidas have Luke’s cockpit profile with Rebel helmet on the tongue.
Monday, February 1, 2010

A Surprise visitor from Nike over the weekend. A choice February release that is the hybrid baby of your favourite Nike silhouettes.
The Air Max 90 Current Huarache mish-mashes detailing and features from the classic Air Max 90, the tech advanced Nike Free, and the outdoors inspired Huarache. This release is capped off with a ‘cracked’ of ‘quake’ pattern that has been made famous by the San Francisco retailer HUF. Excellent concept. Excellent execution. Click for more. (more…)
Monday, January 25, 2010

Loaded brings you more local goods. The concept behind FIVE EACH is simple. Each season there are five silhouttes for both men and women, in basic colour knits. We have selected the best of FIVE EACH and you can check it in store. Priced from $45.00 to $60.00. Get one each.
Sunday, January 24, 2010

Pump fiends out there; it’s been a long time coming. 20 Years of Reebok Pumps means its time to re-release some classics to celebrate. Loaded present to you re-issue Twilight Zone Pumps from Reebok. VERY limited numbers. Auckland and Wellington. Peep the Pics. (more…)