Our July drop of NEW ERA 9Fifty snaps have just arrived in store. We got a hit of our best teams plus Detroit Tigers makes a comeback. LOADED Auckland and Wellington – $80.00 each. Yeah.
NEW ERA – NRL 5950 FITTEDS
The NBA is done and dusted – Yeah Dirk! It’s time to watch the NRL. LOADED Auckland and Wellington have just dropped the latest and greatest from New Era – official NRL licensed 5950’s. Limited stock available, come grab your team (or even just your favourite colour) for just $85.00. Go the Warriors! Click for more.
PUMA X UNDEFEATED – CALI CANVAS CLYDE PACK
Puma have teamed up with streetwear kingpins Undefeated to bring us the Cali Canvas Clyde pack.
Official world wide release from today, the Puma x Undefeated Cali Clyde pack pays homage to laid back Californian style and climate. Undefeated have given the first ever pro model basket ball shoe an all canvas upper – the first time in its 40+ year history. Full of other details, each shoe has a colour popping form stripe on the outer with a tonal form stripe in the inside, Undefeated 5-strike logo on the tongue tag, antimicrobial foot bed, and the Puma heel detail on the inside (instead of the outer heel tab).
Limited to 12 pairs in each colour. LOADED Auckland are proud to be the exclusive stockist for the Puma x Undefeated Cali Canvas pack in New Zealand, we have 3 colours available at only $130.00/pair. Do not sleep on this dope release – be the first in the world to get a pair. Click for pics.
NEW ERA x LOADED – EXCLUSIVE COLOURWAYS
In conjunction with New Era NZ, we put pen to paper a while back and began working on a series of exclusive 5950 colour ways for LOADED – the first of which has just arrived! We dedicated one release to each of our stores, and the idea behind the twin drop is simple:
- Scarlet Red / Air Force Blue as both complimentary and contrasting colours which nicely sum up the camaraderie / rivalry OF our Auckland and Wellington stores.
- For our logo choices we went a pretty simple path – LA Dodgers as an unofficial LOADED Auckland logo, and Washington Nationals for Wellington. Each tonal logo is highlighted by a white key line stitch which you’ll also find on the MLB Logo below.
- Beneath the brims we decided against the black of the authentic on field caps, and go grey which is a call out to the dope caps we all grew up with in the 90’s.
- We have just landed these in store and the LOADED crew are proud to have these exclusively and in limited quantities – Special thanks to New Era NZ for the first of many more!! Click for more info.

NEW ERA – 9FIFTY SNAPBACKS
New Era 9Fifty Snapbacks have finally arrived to LOADED and they are worth the wait. We have Pittsburgh Pirates, Montreal Expo’s, Cleveland Indians (alt. logo) and Oakland A’s available in 2tone colour ways. These are going to smash out the door so get to LOADED Auckland or Wellington for your hit. Click for more.
G-SHOCK – LIMITED EDITIONS
G-Shock is a brand on fire at the moment and our latest batch of limited editions is sure to stoke the flames. Collaborating with a trio of influential brands – DGK, Krink, MTTM – G-Shock still bringing the goods to snap necks with these releases. Just in store we have the NZ Exclusive DGK GX56, Krink DW6900 and the MOB (Married To The Mob) BG5600, all in super limited quantities.
Check more for pics and info or get into stores now!
HAPPY EASTER – TRADING HOURS
Happy Easter to you from the LOADED Crews! Chocolate eggs and a few beers to be had? Drive safe if you’re heading away. If not – come visit. Trading hours for the weekend…
THURSDAY 21st APRIL – 9:30am to 6:00pm
FRIDAY 22nd APRIL – CLOSED
SATURDAY 23rd APRIL – 10:00am to 5:30pm
SUNDAY 24th APRIL – CLOSED
MONDAY 25th APRIL – 1:00pm to 5:00pm
TUESDAY 26th APRIL – 9:30am to 6:00pm (Normal hours resume)
UNDEFEATED – WINTER DROP
With the cold weather we welcome a winter drop from stateside brand Undefeated. Undefeated’s continued sporting aesthetic is to the fore this season as many brands try to replicate what they do best – American collegiate apparel. Check out both LOADED stores to see our collection of limited pieces before they’re all gone. Click for pics and prices.
NEW ERA – 5950 FITTED COLOUR UPS
The rains coming… so keep you hair dry and your look fresh with more new lids from New Era. We have taken delivery of two new colour ups of the Atlanta Braves in a pop turquoise joint and an all black. Our pick however, is the only available at LOADED grey / black colour way of the Boston Red Sox! Damn clean – click for more.
NEW ERA – NBA DROP
The NBA MVP race is getting tighter and tighter as the season goes on. Who you got?… D.Rose? Kobe? CP3? Who ever your preference is, you know they all got skills. When it comes to the 5950 stakes though, you know Chris Paul takes it out with his killer black/teal joint. After months of waiting, the New Orleans Hornets cap is back in stock along with the Chicago Bulls and a brand new colour up for the LA Lakers. Stock will not last so dont sleep. Click for more.